Bandai Namco Entertainment
PAC-MAN
Stunts / PR / Events
The challenge
Relaunch the iconic PAC-MAN brand and tell mainstream press that PAC is back.
What we did
News, features, reviews and stunts: the world's largest playable projection game with The Gadget Show, a SEGA HQ takeover reuniting two gaming legends, a dance routine with East London group Interlude, PAC-MAN launched into space for his 35th birthday alongside the Pixels movie release, and a launch event at Funscape Piccadilly.
Ready to build
what’s next?
A new title, a new territory or the next chapter of an existing game.
Get in touch