# WIN WIN > WIN WIN is a games marketing agency for video game publishers and studios. It provides media planning and buying, PR and communications, and creative and production, for launch campaigns, always-on support and UK and European market entry. Based in London; works across the UK, Europe and the Middle East. WIN WIN is a trading name of Double W Worldwide Ltd. Contact: hello@wwldn.com, +44 (0)204 617 6157, 86-90 Paul Street, 3rd Floor, London EC2A 4NE. ## Main pages - [Home](https://wwldn.com/): services, clients, featured campaigns and FAQ - [Case studies](https://wwldn.com/case-studies.html): all 23 campaigns - [Insights](https://wwldn.com/insights.html): guides to launching and marketing games in Europe - [Team](https://wwldn.com/team.html): the people behind the work - [Contact](https://wwldn.com/contact.html): how to start a conversation ## Insights - [How to Launch Your Game in Europe](https://wwldn.com/insights-how-to-launch-your-game-in-europe.html): Europe is one of the biggest games regions in the world, but it is not one market. A successful European launch starts with picking the right countries, getting ratings and consumer rules right early, and running PR, creators and media to one plan. - [Best Media for Gaming Launches](https://wwldn.com/insights-best-media-for-gaming-launches.html): There is no single best channel for a game launch. The right mix depends on your platform, your audience, your markets and the job each channel has to do, from first reveal to launch-day sales. - [Reaching European Audiences](https://wwldn.com/insights-reaching-european-audiences.html): Half of Europeans aged 6 to 75 play video games. Reaching them well means understanding who they are, how they play, and how much they differ from one country to the next. ## Services - [Media planning and buying for games](https://wwldn.com/#services): Audience strategy, planning and buying across TV, out of home, digital, social, search and gaming platforms, with direct media owner relationships. - [Games PR and communications](https://wwldn.com/#services): Press office, media relations, creator and influencer partnerships, launch events, awards campaigns and local-market communications across the UK, Europe and the Middle East. - [Games creative and production](https://wwldn.com/#services): Campaign concepts, live-action trailers, branded content, social creative, ongoing design, localisation and versioning. - [UK and European market entry for Asian publishers](https://wwldn.com/#services): A specialist offer for Asian publishers entering the UK and Europe, drawing on media, PR and creative. ## Case studies - [Fatal Fury: City of the Wolves](https://wwldn.com/case-fatal-fury.html): SNK. Millions of views generated from day one - [Elden Ring](https://wwldn.com/case-elden-ring.html): FromSoftware / Bandai Namco Entertainment. 61 reviews including IGN 10/10, Eurogamer Essential, The Guardian 5 stars and Games Radar+ 5 stars - [Granblue Fantasy: Relink](https://wwldn.com/case-granblue.html): Cygames. Metacritic scores of 80 for Relink and 81 for Versus: Rising - [Umamusume: Pretty Derby](https://wwldn.com/case-umamusume.html): Cygames. 87,000 concurrent players on Steam shortly after launch - [Batman: Arkham Knight](https://wwldn.com/case-batman-arkham-knight.html): Warner Bros. / Rocksteady. Global coverage of the Batmobile showroom stunt - [C-Smash VRS](https://wwldn.com/case-c-smash-vrs.html): RapidEyeMovers / Wolf & Wood. Launch coverage across PS VR2, Meta Quest 2/3/Pro and PICO 4/4 Pro - [Little Nightmares II](https://wwldn.com/case-little-nightmares-2.html): Bandai Namco Entertainment. 87 pieces of mainstream coverage - [PAC-MAN](https://wwldn.com/case-pac-man.html): Bandai Namco Entertainment. Guinness World Record for the largest playable projection game - [The Dark Pictures: House of Ashes](https://wwldn.com/case-house-of-ashes.html): Bandai Namco Entertainment. 189 pieces of coverage including IGN, NME, Eurogamer and PC Gamer - [DIG VR](https://wwldn.com/case-dig-vr.html): Wired Productions. Hundreds of media articles - [Fast & Furious Crossroads](https://wwldn.com/case-fast-furious-crossroads.html): Sony Pictures / Bandai Namco Entertainment. 250+ pieces of coverage, including 51 Instagram posts and 187 Stories from attendees - [Test Drive Unlimited Solar Crown](https://wwldn.com/case-test-drive-solar-crown.html): NACON. 254,000 views on the PlayStation YouTube channel - [RoboCop: Rogue City](https://wwldn.com/case-robocop-rogue-city.html): NACON. Millions in reach through PR and first-party placements - [Dark Souls II](https://wwldn.com/case-dark-souls-2.html): FromSoftware / Bandai Namco Entertainment. 50+ pieces of coverage including Empire, Metro, The Telegraph and Shortlist - [Scribblenauts](https://wwldn.com/case-scribblenauts.html): Warner Bros.. 1.2m+ engagements - [House of Golf 2](https://wwldn.com/case-house-of-golf-2.html): Starlight Games. Exclusive with GamesIndustry.biz - [REVOSIM](https://wwldn.com/case-revosim.html): NACON. Premium live-action content for the global announcement - [Tamagotchi](https://wwldn.com/case-tamagotchi.html): Bandai Namco. Tens of millions of views globally - [Bandai Namco Cross Store](https://wwldn.com/case-cross-store.html): Bandai Namco. The first Cross Store outside Japan launched for Bandai Namco - [The Gundam Base London](https://wwldn.com/case-gundam-base.html): Bandai Namco Amusement Europe. 76 attendees against a target of 80 - [NAMCO Funscape](https://wwldn.com/case-namco-funscape.html): Bandai Namco Amusement Europe. A hero film ready for web, social and paid media - [QRusader](https://wwldn.com/case-qrusader.html): Uprising Labs. Coverage across outlets including Pocket Gamer and PocketGamer.biz - [The Rubber-Keyed Wonder](https://wwldn.com/case-rubber-keyed-wonder.html): Nichola and Anthony Caulfield. Sold-out BFI IMAX premiere ## Data - [Case studies JSON](https://wwldn.com/data/case-studies.json): every campaign with client, disciplines, challenge, approach and outcomes - [Organisation JSON](https://wwldn.com/data/organisation.json): services, team, contact details and FAQ - [Insights JSON](https://wwldn.com/data/insights.json): articles with key takeaways, FAQs and sources - [Full text](https://wwldn.com/llms-full.txt): all case studies and insights in plain text ## Optional - [Privacy notice](https://wwldn.com/privacy.html) - [Cookies](https://wwldn.com/cookies.html)